How to Visualize Open Site Explorer Data in Gephi
Graph theory is fundamental to most of the work done in SEO and social media. Everything from PageRank, EdgeRank, spam analysis, clustering, and implicit …
Search Technology
Entity Search Results
Entities. They’re nothing new in SEO, but over the last year, I’ve been ruminating on how moving into entities should fundamentally be …
Methods for Evaluating Freshness
To set the stage, yesterday Google announced a new “Freshness” Update, which had an effect on 35% of all queries. Barry wrote …
Phrase Based Indexing and Semantics
Google sometimes does phrase matching even if the search query isn’t in quotes. They’ll also include words that are traditionally considered search …